Built for the layer where Expo is delivered.

We bring Saudi capacity and international capability into the private sector, ready to win and to deliver.

The Expo Experts.

nuwa is a specialist World Expo advisory and delivery platform, headquartered in Saudi Arabia. Our team brings experience of World Expos since 2005 and relationships built in the Kingdom since 2012. Our place is the private sector delivery layer: the companies that build, staff and run an Expo for its participants.

nuwa means seed.

نوى is the Arabic word for seed, and it carries within it the design for what it becomes. The beginning of something built to grow, connect and endure. That is the principle nuwa was built around.

Saudi and international colleagues reviewing a masterplan model and site drawings above the Riyadh skyline
Riyadh skyline seen across desert dunes at dusk

Network scale, kept lean.

We map supply and demand, then connect the two at the right moment. The strength is the network, not the headcount. We back relationships that outlast any single brief; the Expo opportunity is too large to chase alone. Our partnership with TASC is one example: the operational engine that lets us deliver at Expo scale while staying lean.

“We started nuwa because the layer where Expo actually gets delivered had nobody speaking for it. The hundreds of companies who build it, staff it and run it for six months. That layer decides whether an Expo is remembered well.”

Co-Founder & Managing Partner

Built in the Kingdom

Riyadh

Riyadh, Saudi Arabia, Expo Hub, Building 1, King Abdulaziz District, Salahuddin Al Ayoubi Street, Riyadh 11452

Every conversation starts with a 30-minute call.

Tell us the position you are trying to take.

We will tell you whether and how we can help, and what the path to delivery looks like.

If we are not the right fit, we will say so, and point you to who is.

Contact us directly

expo@nuwa.sa.com +966 5522 66958