Partner with a partner who understands your business
Nuwa Ventures structures and governs delivery vehicles that combine international capabilities with regional sponsorship models, partnership strategies, and brand activations
Giga-projects and Expo 2030 Riyadh open unprecedented opportunities for global brands, rights holders, and event organizers
By connecting businesses with cultural, sports, and tourism platforms, we ensure commercial initiatives deliver both impact and long-term value.
Our platform
Partner on your terms
We help international businesses enter the Saudi market: formation, licensing, Saudization planning, partnerships, and local leadership.
Consortium Positioning
Cross-border partnership structuring between international operators and Saudi entities. Contract advisory, deal negotiation and consortium formation for named procurement mandates. We define roles, obligations and economics before the entity is incorporated, not after.
Portfolio Deployment
Direct participation in Expo procurement through pre-vetted operating partners. Your capital enters a governed vehicle with a defined mandate, a qualified operator and a procurement target that has been assessed for feasibility, timeline and competitive position.
Investment Facilitation
Connecting qualified investors with bankable opportunities in high-growth sectors across the Expo and Vision 2030 programme. We match capital to mandate: the right investor profile for the right opportunity structure, at the right stage.
Capital Raising
Supporting projects and Saudi SMEs in attracting international funding. We prepare the investment case, structure the terms, identify the investor shortlist and manage the process through to close.
Deal Architecture
Term sheet design, valuation support and transaction structuring for Expo-linked investments. Conservative base cases, stress-tested scenarios and independent review as standard. We structure for downside protection first, upside participation second.
Governance
Board composition, reserved matters, covenant triggers, risk framework and reporting standards are set at incorporation. Not negotiated later when problems arise. Every vehicle operates to institutional-grade governance from day one, regardless of size.
Ventures approaches
Stage 1: Mandate Review
Structured conversation to understand investment thesis, sector preferences and risk appetite.
Stage 2: Opportunity Mapping
Shortlist of qualified opportunities matched to criteria, each with thesis, risk profile and term framework. No speculative pipelines. Named opportunities with defined procurement windows.
Stage 3: Deal Architecture
Entity structure, governance, capital requirements, partner roles, legacy plan. Independent review before commitment.
Stage 4: Creation
Joint venture incorporated with governance architecture. Board, reporting and KPIs operational from day one.
Stage 5: Delivery
Vehicle enters procurement cycle. Quarterly reporting through delivery and legacy.
Why partner with us?
Operational depth and market expertise
Our team has delivered across the last three World Expos. That experience shapes how we read Saudi Arabia’s consumer, cultural and commercial markets: not from research decks, but from the programmes themselves.
Direct relationships
Access to Expo 2030 leadership, Vision 2030 project authorities and sector decision-makers. Introductions are structured, relevant and timed to your commercial objectives.
Embedded partnership
We work alongside your team through the full engagement, not ahead of it. Strategy, positioning and activation are developed together, with accountability that runs both ways.
Specialist guidance
Sponsorship structuring, brand activation and commercial partnership advisory shaped by what we have seen work (and fail) at event scale. Counsel grounded in operational precedent, not theory.
Putting agile partnerships and venture vehicles together for today's businessses
We’re collaborating with businesses of all sizes throughout the GCC to unlock new opportunities through partnerships and ventures.
Insights
Expo 2027 Belgrade. Contract types, timing, and what it tells us about Riyadh 2030.
Belgrade is a live calibration case for Riyadh 2030. The country-level pavilion ecosystem, 130+ nations, is the accessible commercial layer. The window closes 18 months before the gates open.
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Why Expo 2030 will behave differently from anything you have built before.
42 million visits. 197 participating countries. A US$7.8 billion capital budget. World Expos behave nothing like a Saudi giga-project — and the window to position is shorter than most assume.
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What we are advising clients to do this quarter
Three things, in order. Confirm the procurement categories you intend to bid into.
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The 2027 procurement window is narrower than it looks
The Bureau International des Expositions calendar shows seven contracting rounds opening between...
Read MoreEvery Nuwa engagement starts with a 30-minute call with a Managing Partner.
We listen to the position you are trying to take, and tell you whether and how we help. If we are not the right fit, we will say so and point you to who is.